CUSTOMERS BUY GOOD FEELINGS

CUSTOMERS BUY GOOD FEELINGS

It’s positive to see that although AI and data-driven marketing continue to grow, excellent customer experience still makes it to the top of the future Marketing trends list. There is a saying that goes “Your smile is your logo…. The way you make others feel is your...
Words Matter

Words Matter

Copy is the most critical element in marketing and advertising. Our aim as marketers is to get our target audience to act after reading, whether it is clicking on a banner, opening an email, or clicking the BUY NOW button on a website. To evoke people to feel, think,...
REWARD ME

REWARD ME

I don’t know about you, but I feel I’m constantly bombarded with ads, pop-ups and call-to-action buttons. As a marketer, I’m not just competing with my direct or even indirect competition, I’m also competing with every other brand out there. Everyone is competing for...